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New campaign you do you is apparently about embracing cultural trends and enjoying everyday pleasures.

Diet coke advert omg. Etta james recorded this song for her debut album at last. Blues song from 1954 written by willie. Nevertheless uk agency velocity has recreated what was a famous ad in 1995 for diet coke adapting it to make the vauxhall astra its hero and the object of a group of working women s desire instead of a hunky shirtless bloke.

Derry s diet coke ad duration. But the brand has moved on. I just wanna make love to you.

Tadhg fleming recommended for you. Diet coke s latest u k. With vocals by etta james.

Coca cola is prepping a new campaign for diet coke that will see the brand shift even further away from its shirtless hunks strategy. And jeff beer of fast company said. If you were in your mid twenties in 1995 you are 50 now.

Diet coke s advertising used to be full of a confident swagger but has now been replaced by an apathetic limply scripted because i can campaign that makes the viewer die a little inside. Think diet coke ad and you probably think of lecherous ladies lusting over a hunky man the sort of thing we used to think was progressive. Diet coke has enlisted tv presenter holly willoughby as its new brand ambassador saying she will add a dose of extra fizz to the brand s activity this year.

Campaign puts a humorous spin on cultural trends and popular phrases starting with a tv ad in which a couple of older ladies swipe right on a dating app called twinge.

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