Diet Coke You Do You Campaign
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The fully integrated you do you marketing campaign will also encompass out of home advertising digital advertising social media and pr.
Diet coke you do you campaign. Diet coke s marketing manager tuuli turunen tried to enlighten us a little in coca cola s press release on the campaign. The limited edition cans are one element of diet coke s you do you campaign which launches with two new tv ads which will air from september featuring scenarios which see people unashamedly embracing mainstream trends with. Diet coke is enjoyed every day and the launch of the new light hearted campaign to celebrate everyday you do you moments from embracing cultural trends to enjoying everyday pleasures aims to encourage our fans to just be themselves the fully integrated campaign includes new tvcs outdoor digital social and pr.
Diet coke has announced the launch of a brand new creative campaign you do you the fully integrated campaign includes new tvcs ooh digital social and pr the campaign is accompanied by a series of eight new limited edition can designs which include popular expressions including it s lit and okay next. Traditionally diet coke contains aspartame though some versions contain splenda sucralose according to. The gb and ireland campaign taps into the colloquial language of mainstream culture with the first tvc.
Diet coke gets creative with you do you adverts. A diet coke sales turnaround is pivoted on the multi million campaign called you do you. If you look at the ingredients list on a can of diet coke you may be a little shocked at just how many components you can t even pronounce.
The campaign features two tv adverts out of home and digital advertising and social media content. You do you which consists of a series of light hearted creatives. Whatever the case diet coke has got you covered with the new range of limited edition cans available now nationwide.
Diet coke is enjoyed every day and the launch of the new light hearted campaign to celebrate everyday you do you moments from embracing cultural trends to enjoying everyday pleasures aims to encourage our fans to. But even if you have trouble saying it an ingredient that is always going to be found in diet coke is at least one type of artificial sweetener. The company has also partnered with snapchat to allow users to choose a face lens featuring one of the phrases from diet coke s limited edition cans.