Give Yourself A Diet Coke Break

Coca cola european partners ccep has unveiled a new diet coke campaign give yourself a diet coke break launching at the end of the june.

Give yourself a diet coke break. Coca cola is launching its first campaign since hitting the pause button on all marketing activity in march in response to the coronavirus pandemic. The diet coke campaign will run for five weeks on tv radio and social media with on pack activity and outdoor advertising set to run later this year. Launching at the end of june the first phase of the campaign will run for five weeks and feature on tv radio and social media with out of home advertising and on pack activity set to.

The new diet coke break is about giving yourself a moment of respite and rejuvenation from the turmoil that often defines modern living. Coca cola european partners ccep is pleased to reveal a brand new campaign from diet coke. Launching at the end of june the first phase of the campaign will run for five weeks and feature on tv radio and social media with out of home advertising and on pack.

Our tvc features a jarring visual and aural landscape that dramatizes this turmoil before the familiar can sweeps in accompanied by the smart neuro cues of the drink being opened and poured. The give yourself a diet coke break has been devised by tmw unlimited and invites people to take a moment to refresh and be kind to themselves with a little break. This is why it can be hard to break the diet soda addiction.

While not addictive in the same sense as drugs or alcohol i do believe it s possible to become highly habituated to drinking diet pop. Give yourself a diet coke break is inviting people to take a moment to refresh and be kind to themselves with a little break. Give yourself a diet coke break is inviting people to take a moment to refresh and be kind to themselves with a little break.