Diet Coke Year Introduced

1983 diet coke is introduced in the uk. 1982 diet coke is introduced becoming the largest selling low calorie soft drink in america. 17 upi the coca cola company announced friday that it would discontinue tab diet cola at the end of this year as part of a company streamlining effort to eliminate underperforming.

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Diet Coke Launched In 1982 And Was The First Addition To The Coke Family Beyond The Original Formula While Many Assume It Wa Diet Coke Diet Coke Bottles Coke

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1994 diet coke changes logo.

Diet coke year introduced. 1986 diet cherry coke is introduced in american markets. The company is changing direction with new products such as topo chico hard seltzer coca cola energy and aha flavored sparkling water the company said. The first diet soda that coca cola developed was not diet coke.

In the summer of 1980 a coca cola planning manager named jack carew was tapped to lead a project that had been percolating within the company for two decades but never came to fruition to introduce a diet version of coca cola. The coca cola company introduced diet coke to great fanfare in 1982 following another low calorie cola called tab that was produced in 1963. The company had been warned by advisers that calling a soda diet coca cola might undermine its trademark.

By 2001 tab had less than a 1 percent share of the soft drink market. Introduced in 1982 diet coke was the first extension of the coke trademark and at the time the coca cola company s most carefully researched product. Although tab was successful in the growing weight and calorie conscious market its name referring to keeping a tab on your weight the company s field tests and research on consumer attitudes indicated that sales were limited by its lack of the.

By the end of 1983 diet coke was already the fourth bestselling soft drink in the u s and tab was already becoming irrelevant. Coca cola made a taste upgrade when it introduced diet coke in 1982 and added aspartame to the formula in 1983 via the wall street journal. Coca cola was called coca cola classic from july 1985 to 2009 to distinguish it from new coke.

The most common of these is diet coke along with others including caffeine free coca cola diet coke caffeine free coca cola zero sugar coca cola cherry coca cola vanilla and special versions with lemon lime and coffee. Since 1984 the soda has remained the most. Once canada dry and royal crown released diet sodas pepsi and coca cola had no choice but to get in the game.

The introduction of vanilla flavor was hailed by the coca cola company as the greatest innovation since diet coke in 1983. Tab introduced as a women s diet drink in. So they launched tab instead in april 1963.